http://www.ajross.com/blog Advertising : Marketing : Design : Web Design Mon, 09 Jan 2012 14:09:52 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.ajross.com/blog/index.php/2011/03/keeping-your-website-fresh/ http://www.ajross.com/blog/index.php/2011/03/keeping-your-website-fresh/#comments Mon, 28 Mar 2011 16:13:39 +0000 ajrosscreative http://www.ajross.com/blog/?p=256 Today I’d like to talk about: Are you keeping your Website fresh and up to date? Probably the most important marketing tool your company has today, is your Website. The web has become your online portfolio where your prospects and clients check out your company to get information of your services. Now that being said, [...]

]]> http://www.ajross.com/blog/index.php/2011/03/keeping-your-website-fresh/feed/ 2 http://www.ajross.com/blog/index.php/2010/09/when-your-business-needs-fresh-ideas-by-allan-ross/ http://www.ajross.com/blog/index.php/2010/09/when-your-business-needs-fresh-ideas-by-allan-ross/#comments Thu, 16 Sep 2010 15:09:35 +0000 ajrosscreative http://ajross.com/blog/?p=189 If this recession has taught me anything it is the value of employees, colleagues, and friends who think outside the box. They believe, like I do, that businesses cannot survive the current economic challenges by sticking their heads in the sand and doing nothing. Maintaining the status quo is not the answer.

]]> http://www.ajross.com/blog/index.php/2010/09/when-your-business-needs-fresh-ideas-by-allan-ross/feed/ 0 http://www.ajross.com/blog/index.php/2010/06/be-a-leader-in-the-new-economy/ http://www.ajross.com/blog/index.php/2010/06/be-a-leader-in-the-new-economy/#comments Wed, 16 Jun 2010 20:38:58 +0000 ajrosscreative http://ajross.com/blog/?p=187 Don’t believe everything you hear in the media about the economy. While it is true that in the last two years, we’ve suffered a significant economic decline, you can’t wait for news broadcast saying “the worst is over” before your company invests in marketing again.

]]> http://www.ajross.com/blog/index.php/2010/06/be-a-leader-in-the-new-economy/feed/ 0 http://www.ajross.com/blog/index.php/2009/05/organic-vs-ppc-pay-per-click/ http://www.ajross.com/blog/index.php/2009/05/organic-vs-ppc-pay-per-click/#comments Wed, 20 May 2009 20:27:46 +0000 ajrosscreative http://ajross.com/blog/?p=99 SEO (Search Engine Optimization definition: http://en.wikipedia.org/wiki/Search_engine_optimization ) In today’s Internet driven market, a common question asked is, “How do I drive traffic to my Website?” Many people will praise PPC saying that it offers you guaranteed presence on Google, but that is only half true. While Organic SEO is more competitive for a lot of [...]

]]> http://www.ajross.com/blog/index.php/2009/05/organic-vs-ppc-pay-per-click/feed/ 3 http://www.ajross.com/blog/index.php/2009/05/when-the-going-gets-tough-the-tough-starts-marketing/ http://www.ajross.com/blog/index.php/2009/05/when-the-going-gets-tough-the-tough-starts-marketing/#comments Wed, 13 May 2009 14:26:54 +0000 ajrosscreative http://ajross.com/blog/?p=49 When times are tough the first things businesses cut are their advertising and marketing budgets thinking they are saving money; what they’re really doing is cutting off their lifeline to profits in our current hard economy. If anything, advertising should be increased, and here are some of the reasons why: The Competitive Advantage Advertising during [...]

]]> http://www.ajross.com/blog/index.php/2009/05/when-the-going-gets-tough-the-tough-starts-marketing/feed/ 4 http://www.ajross.com/blog/index.php/2008/11/search-engines-the-new-yellow-pages/ http://www.ajross.com/blog/index.php/2008/11/search-engines-the-new-yellow-pages/#comments Mon, 10 Nov 2008 15:20:00 +0000 ajrosscreative http://ajross.com/blog/index.php/2008/11/search-engines-the-new-yellow-pages/ Search Engine Optimization (SEO) is the process of improving the volume and quality of traffic to a Website. When SEO is done properly, it will place you high on search engine result pages for certain key phrases and terms ( i.e. Real Estate, law firms, doctor, etc. ). In today’s online driven world the names [...]

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