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	<title>Advertising, Marketing &#38; Design &#187; brands</title>
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		<title>When Your Business Needs Fresh Ideas By Allan Ross</title>
		<link>http://www.ajross.com/blog/index.php/2010/09/when-your-business-needs-fresh-ideas-by-allan-ross/</link>
		<comments>http://www.ajross.com/blog/index.php/2010/09/when-your-business-needs-fresh-ideas-by-allan-ross/#comments</comments>
		<pubDate>Thu, 16 Sep 2010 15:09:35 +0000</pubDate>
		<dc:creator>ajrosscreative</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[advertising agency medical]]></category>
		<category><![CDATA[advertising agency NY]]></category>
		<category><![CDATA[AJ Ross Creative Media]]></category>
		<category><![CDATA[AJRoss Marketing Strategies]]></category>
		<category><![CDATA[Allan Ross]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[selling]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[TV & Radio]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[web]]></category>
		<category><![CDATA[web design]]></category>
		<category><![CDATA[web development]]></category>
		<category><![CDATA[brand assurance]]></category>
		<category><![CDATA[branding materials]]></category>
		<category><![CDATA[brands]]></category>
		<category><![CDATA[business owners]]></category>
		<category><![CDATA[clients]]></category>
		<category><![CDATA[consumers]]></category>
		<category><![CDATA[current hard economy]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[Email Campaigns]]></category>
		<category><![CDATA[increase advertising]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[market share]]></category>
		<category><![CDATA[Marketing Budget]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[newsletters]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[smart business]]></category>
		<category><![CDATA[times are tough]]></category>
		<category><![CDATA[website]]></category>
		<category><![CDATA[white lists]]></category>

		<guid isPermaLink="false">http://ajross.com/blog/?p=189</guid>
		<description><![CDATA[<div><a class="addthis_button" href="//addthis.com/bookmark.php?v=250" addthis:url='http://www.ajross.com/blog/index.php/2010/09/when-your-business-needs-fresh-ideas-by-allan-ross/' addthis:title='When Your Business Needs Fresh Ideas By Allan Ross '><img src="//cache.addthis.com/cachefly/static/btn/v2/lg-share-en.gif" width="125" height="16" alt="Bookmark and Share" style="border:0"/></a></div>If this recession has taught me anything it is the value of employees, colleagues, and friends who think outside the box. They believe, like I do, that businesses cannot survive the current economic challenges by sticking their heads in the sand and doing nothing. Maintaining the status quo is not the answer. <div class="addthis_toolbox addthis_default_style addthis_32x32_style" addthis:url='http://www.ajross.com/blog/index.php/2010/09/when-your-business-needs-fresh-ideas-by-allan-ross/' addthis:title='When Your Business Needs Fresh Ideas By Allan Ross ' ><a class="addthis_button_preferred_1"></a><a class="addthis_button_preferred_2"></a><a class="addthis_button_preferred_3"></a><a class="addthis_button_preferred_4"></a><a class="addthis_button_compact"></a></div>]]></description>
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		<item>
		<title>What do you expect from your advertising and PR agency?</title>
		<link>http://www.ajross.com/blog/index.php/2010/04/what-do-you-expect-from-your-advertising-and-pr-agency/</link>
		<comments>http://www.ajross.com/blog/index.php/2010/04/what-do-you-expect-from-your-advertising-and-pr-agency/#comments</comments>
		<pubDate>Thu, 15 Apr 2010 16:24:45 +0000</pubDate>
		<dc:creator>ajrosscreative</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[advertising agency medical]]></category>
		<category><![CDATA[advertising agency NY]]></category>
		<category><![CDATA[AJ Ross Creative Medai]]></category>
		<category><![CDATA[AJ Ross Creative Media]]></category>
		<category><![CDATA[AJRoss Marketing Strategies]]></category>
		<category><![CDATA[Allan Ross]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[selling]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[web]]></category>
		<category><![CDATA[web design]]></category>
		<category><![CDATA[web development]]></category>
		<category><![CDATA[Advertising Agency]]></category>
		<category><![CDATA[branding materials]]></category>
		<category><![CDATA[brands]]></category>
		<category><![CDATA[business owners]]></category>
		<category><![CDATA[clients]]></category>
		<category><![CDATA[consumers]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[Email Campaigns]]></category>
		<category><![CDATA[increase advertising]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[market share]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[print]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[website]]></category>

		<guid isPermaLink="false">http://ajross.com/blog/?p=162</guid>
		<description><![CDATA[<div><a class="addthis_button" href="//addthis.com/bookmark.php?v=250" addthis:url='http://www.ajross.com/blog/index.php/2010/04/what-do-you-expect-from-your-advertising-and-pr-agency/' addthis:title='What do you expect from your advertising and PR agency? '><img src="//cache.addthis.com/cachefly/static/btn/v2/lg-share-en.gif" width="125" height="16" alt="Bookmark and Share" style="border:0"/></a></div>No matter what business you’re in, it’s always about expectations, isn’t it? It’s about meeting expectations or exceeding them. There are no other options.<div class="addthis_toolbox addthis_default_style addthis_32x32_style" addthis:url='http://www.ajross.com/blog/index.php/2010/04/what-do-you-expect-from-your-advertising-and-pr-agency/' addthis:title='What do you expect from your advertising and PR agency? ' ><a class="addthis_button_preferred_1"></a><a class="addthis_button_preferred_2"></a><a class="addthis_button_preferred_3"></a><a class="addthis_button_preferred_4"></a><a class="addthis_button_compact"></a></div>]]></description>
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		<title>The Right Idea Can Increase Your Business</title>
		<link>http://www.ajross.com/blog/index.php/2009/04/the-right-idea-can-increase-your-business/</link>
		<comments>http://www.ajross.com/blog/index.php/2009/04/the-right-idea-can-increase-your-business/#comments</comments>
		<pubDate>Mon, 13 Apr 2009 17:34:54 +0000</pubDate>
		<dc:creator>ajrosscreative</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[AJRoss Marketing Strategies]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[Times Herald Record Articles]]></category>
		<category><![CDATA[aticles]]></category>
		<category><![CDATA[brands]]></category>
		<category><![CDATA[business owners]]></category>
		<category><![CDATA[economic downtrurn]]></category>
		<category><![CDATA[Ideas]]></category>
		<category><![CDATA[market share]]></category>
		<category><![CDATA[media]]></category>

		<guid isPermaLink="false">http://ajross.com/blog/?p=28</guid>
		<description><![CDATA[<div><a class="addthis_button" href="//addthis.com/bookmark.php?v=250" addthis:url='http://www.ajross.com/blog/index.php/2009/04/the-right-idea-can-increase-your-business/' addthis:title='The Right Idea Can Increase Your Business '><img src="//cache.addthis.com/cachefly/static/btn/v2/lg-share-en.gif" width="125" height="16" alt="Bookmark and Share" style="border:0"/></a></div>What is the right idea? That is the big question weighing on business owners everywhere. Where can I make cuts? What is going to see us through? But is surviving enough? Who is going to still be around and more importantly who is going to be on top of the game when we do see [...]<div class="addthis_toolbox addthis_default_style addthis_32x32_style" addthis:url='http://www.ajross.com/blog/index.php/2009/04/the-right-idea-can-increase-your-business/' addthis:title='The Right Idea Can Increase Your Business ' ><a class="addthis_button_preferred_1"></a><a class="addthis_button_preferred_2"></a><a class="addthis_button_preferred_3"></a><a class="addthis_button_preferred_4"></a><a class="addthis_button_compact"></a></div>]]></description>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>Bolster Brand Recognition, Loyalty &amp; Sales with Something Real!</title>
		<link>http://www.ajross.com/blog/index.php/2008/12/bolster-brand-recognition-loyalty-sales-with-something-real/</link>
		<comments>http://www.ajross.com/blog/index.php/2008/12/bolster-brand-recognition-loyalty-sales-with-something-real/#comments</comments>
		<pubDate>Fri, 05 Dec 2008 15:22:00 +0000</pubDate>
		<dc:creator>ajrosscreative</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[AJRoss Marketing Strategies]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[Times Herald Record Articles]]></category>
		<category><![CDATA[branding materials]]></category>
		<category><![CDATA[brands]]></category>
		<category><![CDATA[brochures]]></category>
		<category><![CDATA[business owners]]></category>
		<category><![CDATA[businesses]]></category>
		<category><![CDATA[clients]]></category>
		<category><![CDATA[consumers]]></category>
		<category><![CDATA[economy]]></category>
		<category><![CDATA[Email Campaigns]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[Ideas]]></category>
		<category><![CDATA[increase advertising]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[market share]]></category>
		<category><![CDATA[Marketing Budget]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[newsletters]]></category>

		<guid isPermaLink="false">http://ajross.com/blog/index.php/2008/12/bolster-brand-recognition-loyalty-sales-with-something-real/</guid>
		<description><![CDATA[<div><a class="addthis_button" href="//addthis.com/bookmark.php?v=250" addthis:url='http://www.ajross.com/blog/index.php/2008/12/bolster-brand-recognition-loyalty-sales-with-something-real/' addthis:title='Bolster Brand Recognition, Loyalty &#38; Sales with Something Real! '><img src="//cache.addthis.com/cachefly/static/btn/v2/lg-share-en.gif" width="125" height="16" alt="Bookmark and Share" style="border:0"/></a></div>Human nature-counting on that ROI The deeper our economy slumps, the more all size businesses that plan to stay around, will want to ramp up their exposure.The serious marketers with budgets will have &#8216;exposure&#8217; advantage as they wisely invest their advertising dollars through these times&#8230;till the inevitable upswing returns. The savvy types recognize Investing in [...]<div class="addthis_toolbox addthis_default_style addthis_32x32_style" addthis:url='http://www.ajross.com/blog/index.php/2008/12/bolster-brand-recognition-loyalty-sales-with-something-real/' addthis:title='Bolster Brand Recognition, Loyalty &#38; Sales with Something Real! ' ><a class="addthis_button_preferred_1"></a><a class="addthis_button_preferred_2"></a><a class="addthis_button_preferred_3"></a><a class="addthis_button_preferred_4"></a><a class="addthis_button_compact"></a></div>]]></description>
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