http://www.ajross.com/blog Advertising : Marketing : Design : Web Design Mon, 09 Jan 2012 14:09:52 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.ajross.com/blog/index.php/2011/05/traditional-vs-digital-how-to-market-your-business/ http://www.ajross.com/blog/index.php/2011/05/traditional-vs-digital-how-to-market-your-business/#comments Fri, 13 May 2011 20:44:30 +0000 ajrosscreative http://www.ajross.com/blog/?p=280 Traditional Vs Digital How to Market Your Business Brought to you by Allan J. Ross Hi this is Allan Ross on How to Market your business. My subject today is “What ever happened to doing business with people?” You’re probably thinking you always do business with people, so what is he talking about? But do [...]

]]> http://www.ajross.com/blog/index.php/2011/05/traditional-vs-digital-how-to-market-your-business/feed/ 0 http://www.ajross.com/blog/index.php/2011/04/ad-exec-reviews-20-years-in-industry/ http://www.ajross.com/blog/index.php/2011/04/ad-exec-reviews-20-years-in-industry/#comments Fri, 29 Apr 2011 15:45:07 +0000 ajrosscreative http://www.ajross.com/blog/?p=276 Westfair Online has written an article about CEO Allan Ross, now in his 20th year in advertising and marketing. As a young musician, Ross loved playing the saxophone and playing with great artists, but there came a time when he knew it was time to move on. “I was smart enough to get to know [...]

]]> http://www.ajross.com/blog/index.php/2011/04/ad-exec-reviews-20-years-in-industry/feed/ 0 http://www.ajross.com/blog/index.php/2011/02/professional-net-working%e2%80%a6-it-can-help-your-company%e2%80%99s-bottom-line/ http://www.ajross.com/blog/index.php/2011/02/professional-net-working%e2%80%a6-it-can-help-your-company%e2%80%99s-bottom-line/#comments Mon, 07 Feb 2011 20:18:00 +0000 ajrosscreative http://ajross.com/blog/index.php/2008/11/professional-net-working%e2%80%a6-it-can-help-your-company%e2%80%99s-bottom-line/ I hear the groans already… I hate networking. I’m uncomfortable talking with strangers. Well guess what, networking is probably one of the best ways to grow your business. The heart of any business is the connection it has with other businesses and individuals that it can call upon to help meet its needs. Networking enables [...]

]]> http://www.ajross.com/blog/index.php/2011/02/professional-net-working%e2%80%a6-it-can-help-your-company%e2%80%99s-bottom-line/feed/ 0 http://www.ajross.com/blog/index.php/2010/09/when-your-business-needs-fresh-ideas-by-allan-ross/ http://www.ajross.com/blog/index.php/2010/09/when-your-business-needs-fresh-ideas-by-allan-ross/#comments Thu, 16 Sep 2010 15:09:35 +0000 ajrosscreative http://ajross.com/blog/?p=189 If this recession has taught me anything it is the value of employees, colleagues, and friends who think outside the box. They believe, like I do, that businesses cannot survive the current economic challenges by sticking their heads in the sand and doing nothing. Maintaining the status quo is not the answer.

]]> http://www.ajross.com/blog/index.php/2010/09/when-your-business-needs-fresh-ideas-by-allan-ross/feed/ 0 http://www.ajross.com/blog/index.php/2010/06/be-a-leader-in-the-new-economy/ http://www.ajross.com/blog/index.php/2010/06/be-a-leader-in-the-new-economy/#comments Wed, 16 Jun 2010 20:38:58 +0000 ajrosscreative http://ajross.com/blog/?p=187 Don’t believe everything you hear in the media about the economy. While it is true that in the last two years, we’ve suffered a significant economic decline, you can’t wait for news broadcast saying “the worst is over” before your company invests in marketing again.

]]> http://www.ajross.com/blog/index.php/2010/06/be-a-leader-in-the-new-economy/feed/ 0 http://www.ajross.com/blog/index.php/2010/04/what-do-you-expect-from-your-advertising-and-pr-agency/ http://www.ajross.com/blog/index.php/2010/04/what-do-you-expect-from-your-advertising-and-pr-agency/#comments Thu, 15 Apr 2010 16:24:45 +0000 ajrosscreative http://ajross.com/blog/?p=162 No matter what business you’re in, it’s always about expectations, isn’t it? It’s about meeting expectations or exceeding them. There are no other options.

]]> http://www.ajross.com/blog/index.php/2010/04/what-do-you-expect-from-your-advertising-and-pr-agency/feed/ 0 http://www.ajross.com/blog/index.php/2010/03/its-all-about-the-brand/ http://www.ajross.com/blog/index.php/2010/03/its-all-about-the-brand/#comments Sun, 21 Mar 2010 17:15:00 +0000 ajrosscreative http://ajross.com/blog/index.php/2008/02/its-all-about-the-brand/ When we talk about building brands today, we have plenty of history to reference. From the members of the century club led by Coca-Cola and Procter & Gamble to the relative youngsters like Microsoft, each successful Brand story provides us with a richness of learning we would be foolish to ignore. Imagine if the founders [...]

]]> http://www.ajross.com/blog/index.php/2010/03/its-all-about-the-brand/feed/ 1 http://www.ajross.com/blog/index.php/2008/10/are-you-taking-advantage-of-your-website-or-is-your-website-taking-advantage-of-you/ http://www.ajross.com/blog/index.php/2008/10/are-you-taking-advantage-of-your-website-or-is-your-website-taking-advantage-of-you/#comments Fri, 24 Oct 2008 16:16:00 +0000 ajrosscreative http://ajross.com/blog/index.php/2008/10/are-you-taking-advantage-of-your-website-or-is-your-website-taking-advantage-of-you/ If you’re like many of the companies I encounter, your web site has become your most important marketing tool. It allows you to deliver countless amounts of new information without printing or mailing expenses. It is your online portfolio. It’s the voice of your company 24 hours a day. It can offer customers your latest [...]

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