http://www.ajross.com/blog Advertising : Marketing : Design : Web Design Mon, 09 Jan 2012 14:09:52 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.ajross.com/blog/index.php/2011/08/do-i-need-an-advertising-agency/ http://www.ajross.com/blog/index.php/2011/08/do-i-need-an-advertising-agency/#comments Mon, 08 Aug 2011 15:10:41 +0000 ajrosscreative http://www.ajross.com/blog/?p=349 One of the most important aspects of marketing any business is advertising. Advertising is designed to raise awareness and convey your company’s product or message to the world. Most of the world’s most successful brands were built from the result of a strong advertising strategy. Successful advertising is the backbone to a thriving business, and [...]

]]> http://www.ajross.com/blog/index.php/2011/08/do-i-need-an-advertising-agency/feed/ 0 http://www.ajross.com/blog/index.php/2011/02/professional-net-working%e2%80%a6-it-can-help-your-company%e2%80%99s-bottom-line/ http://www.ajross.com/blog/index.php/2011/02/professional-net-working%e2%80%a6-it-can-help-your-company%e2%80%99s-bottom-line/#comments Mon, 07 Feb 2011 20:18:00 +0000 ajrosscreative http://ajross.com/blog/index.php/2008/11/professional-net-working%e2%80%a6-it-can-help-your-company%e2%80%99s-bottom-line/ I hear the groans already… I hate networking. I’m uncomfortable talking with strangers. Well guess what, networking is probably one of the best ways to grow your business. The heart of any business is the connection it has with other businesses and individuals that it can call upon to help meet its needs. Networking enables [...]

]]> http://www.ajross.com/blog/index.php/2011/02/professional-net-working%e2%80%a6-it-can-help-your-company%e2%80%99s-bottom-line/feed/ 0 http://www.ajross.com/blog/index.php/2011/01/when-size-really-does-matter/ http://www.ajross.com/blog/index.php/2011/01/when-size-really-does-matter/#comments Thu, 20 Jan 2011 16:16:18 +0000 ajrosscreative http://www.ajross.com/blog/?p=226 Hi this is Allan Ross from AJ Ross Creative Media, Today I would like to talk about When size really does matter… How to look and act bigger to increase business and grow. We all know the infamous account of David and Goliath, where a young little boy defends himself and wins over the renowned [...]

]]> http://www.ajross.com/blog/index.php/2011/01/when-size-really-does-matter/feed/ 0 http://www.ajross.com/blog/index.php/2010/12/honesty/ http://www.ajross.com/blog/index.php/2010/12/honesty/#comments Wed, 01 Dec 2010 14:50:09 +0000 ajrosscreative http://www.ajross.com/blog/?p=199 Hi This is Allan Ross from AJ Ross Creative Media On How To Market Your Business. I would like to talk about subject dear to me. Honesty is the Best Policy In Your Advertising Campaign. If prospective customers don’t believe your message or you, you might as well put out your “Going Out of Business [...]

]]> http://www.ajross.com/blog/index.php/2010/12/honesty/feed/ 0 http://www.ajross.com/blog/index.php/2010/09/when-your-business-needs-fresh-ideas-by-allan-ross/ http://www.ajross.com/blog/index.php/2010/09/when-your-business-needs-fresh-ideas-by-allan-ross/#comments Thu, 16 Sep 2010 15:09:35 +0000 ajrosscreative http://ajross.com/blog/?p=189 If this recession has taught me anything it is the value of employees, colleagues, and friends who think outside the box. They believe, like I do, that businesses cannot survive the current economic challenges by sticking their heads in the sand and doing nothing. Maintaining the status quo is not the answer.

]]> http://www.ajross.com/blog/index.php/2010/09/when-your-business-needs-fresh-ideas-by-allan-ross/feed/ 0 http://www.ajross.com/blog/index.php/2010/06/be-a-leader-in-the-new-economy/ http://www.ajross.com/blog/index.php/2010/06/be-a-leader-in-the-new-economy/#comments Wed, 16 Jun 2010 20:38:58 +0000 ajrosscreative http://ajross.com/blog/?p=187 Don’t believe everything you hear in the media about the economy. While it is true that in the last two years, we’ve suffered a significant economic decline, you can’t wait for news broadcast saying “the worst is over” before your company invests in marketing again.

]]> http://www.ajross.com/blog/index.php/2010/06/be-a-leader-in-the-new-economy/feed/ 0 http://www.ajross.com/blog/index.php/2010/04/what-do-you-expect-from-your-advertising-and-pr-agency/ http://www.ajross.com/blog/index.php/2010/04/what-do-you-expect-from-your-advertising-and-pr-agency/#comments Thu, 15 Apr 2010 16:24:45 +0000 ajrosscreative http://ajross.com/blog/?p=162 No matter what business you’re in, it’s always about expectations, isn’t it? It’s about meeting expectations or exceeding them. There are no other options.

]]> http://www.ajross.com/blog/index.php/2010/04/what-do-you-expect-from-your-advertising-and-pr-agency/feed/ 0 http://www.ajross.com/blog/index.php/2010/03/its-all-about-the-brand/ http://www.ajross.com/blog/index.php/2010/03/its-all-about-the-brand/#comments Sun, 21 Mar 2010 17:15:00 +0000 ajrosscreative http://ajross.com/blog/index.php/2008/02/its-all-about-the-brand/ When we talk about building brands today, we have plenty of history to reference. From the members of the century club led by Coca-Cola and Procter & Gamble to the relative youngsters like Microsoft, each successful Brand story provides us with a richness of learning we would be foolish to ignore. Imagine if the founders [...]

]]> http://www.ajross.com/blog/index.php/2010/03/its-all-about-the-brand/feed/ 1 http://www.ajross.com/blog/index.php/2009/12/budget-your-creativity/ http://www.ajross.com/blog/index.php/2009/12/budget-your-creativity/#comments Thu, 17 Dec 2009 20:48:42 +0000 ajrosscreative http://ajross.com/blog/?p=127 2009 was a year of budget creativity! With the economy in crisis and jobs on the line, clients felt the pressure to gain more results from advertising than in the past. BUT, this had to be done with smaller budgets. The result was more one-piece advertising and fewer campaigns to drive multiple messages, as well [...]

]]> http://www.ajross.com/blog/index.php/2009/12/budget-your-creativity/feed/ 0 http://www.ajross.com/blog/index.php/2009/06/why-business-needs-social-media/ http://www.ajross.com/blog/index.php/2009/06/why-business-needs-social-media/#comments Fri, 05 Jun 2009 19:58:55 +0000 ajrosscreative http://ajross.com/blog/?p=112 In today’s ever increasing and fast-paced business world, the methods used to market have hit a time of growing pains. Marketing is moving in a direction that requires less people and more technology. For some people this is second nature, some are learning as they go, and others are having a hard time leaving the [...]

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